Bennetts hosts pop-up barbershop

Bennetts Department Store is playing host to Derby’s finest traditional barber, Shane O’Shaughnessy, this Saturday, as he takes up residence for a trial pop-up event offering appointments for haircuts, traditional shaves and beard grooming.

Claimed to be the oldest department store in the World, Bennetts, Irongate teamed up with Derby-based barbershop and manufacturer of traditional male grooming products, The Dandy Gent, in December 2015 and the partnership is going from strength to strength.

 The Dandy Gent’s full product line is currently exclusively available offline at Bennetts, a proud supporter of local businesses.

 “Bringing The Dandy Gent to Bennetts was an instant fit,” Said Azra Anthony, Costmetics Department Manager at Bennetts.

 “Made right here in the city centre, The Dandy Gent products are quality made traditional recipes that hark back to the days when Bennetts was just starting up in the early 18th century.”

 Still a relative newcomer to the scene, The Dandy Gent barbershop on Nuns Street, Derby, has built up an outstanding reputation for traditional haircuts and wet shaving, as well as a growing following of its expanding range of handmade traditional grooming products, such as beard oils, shaving soaps and its exclusive Macassar Oil – victorian hair and beard treatment.

 “We’re delighted with sales of our products via our website, and especially those made at Bennetts.” Said Shane O’Shaughnessy, owner and founder of The Dandy Gent.  “The store has a discerning customer-base, so we take it as a great compliment that we are achieving so many sales – including many repeat customers.”

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 “We hope that by holding this pop-up barbershop within Bennetts, we will help to introduce our products – and the art of grooming – to an even greater number of gents currently missing out on the vast amount lifestyle benefits.”

 Appointments are expected to go fast, so anyone interested in a dandy makeover this Saturday is advised to do so by visiting The Dandy Gent website www.thedandygent.co.uk, or calling: 01332 381327.

 

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